Case – Study – E2E IPTV

Challenge

A major European Telecoms service operator providing telephony, high speed broadband on ADSL and Fibre, and mobile telephone to consumer and business customers, with over 1.4million premises passed
Despite multiple technical builds of a TV platform over many years, they were ready to launch a TV platform to move into Quad-play services to more effectively compete, and were attempting to do so commercially alongside the expansion of their fibre deployment
Client wanted to launch a competitive offer including DVR, VoD, and Multi-room offerings
Client had already initiated an RFP for an e2e IPTV service turnkey delivery including platform, UI and CPE

The consultant was engaged to complete a solution compliance review of RFP results as part of the selection process and commercial engagement with selected vendor, however significant non-compliances were found in the submissions from all vendors that resulted in a changed approach to delivery.
Placing our consultant into the key e2e TDA role, the client initiated a new RFP drafted by our consultant based on a more fully clarified technical and business architecture
The new architected solution focused on delivering a phased delivery with a base platform being deployed with TV and DVR functionality, followed in a second phase by more advanced features of VoD and Multi-room capability
The architecture covered everything from contribution of content/services from TV companies, content protection, encoding, distribution network (inc Multicast), CPE, QoE, RCU and UI